Valentine's Day Bloom for 1-800 Flowers

How many roses do you think will be ordered from 1-800-Flowers.Com in mid February?

Last year the company had record sales on Valentine's Day. They received over 950,000 orders over the Valentine's holiday shopping period. In addition to flowers, they sold a lot of other stuff including plush stuffed animals, Godiva chocolates, baked gifts and popcorn.

1-800-Flowers got their start in 1976 when their current CEO, Jim McCann, opened his first store in the New York metropolitan area. He went on to build it into a chain of 14 stores before buying the 1-800-Flowers number. Their first web site was started up in 1995.

Their fulfillment system now includes about 1,500 florists around the United States including 35 company-owned stores and about 85 franchised stores. They have their own distribution and warehouse facilities and have invested heavily in registred trademarks including the following;

BLOOMLINK
BLOOMNET
800-BASKETS
800-CANDIES
800-FLORIST
800-FLOWERS
800-GOODIES
800-GROWERS
800-LAS-FLORES
1-888-FLOWERS
1-800-FLEURISTE
1-800-GIFT HOUSE
BALLOON BOUTIQUE
BIRTHDAY FLOWER CAKE
CONROY'S CONROY'S FLOWERS
CONROY'S 1-800-FLOWERS
FLORAMINDER
FLORA PLENTY
FLORA SEASONS
FLORAVISION
FRESH TALK
FRESH THOUGHTS
FRESHNESS CARE SYSTEM
GIFT CONCIERGE
JUST CALL OUR NAME
PLOW & HEARTH
THE WORLD'S NEIGHBORHOOD FLORIST
TELEWAY

The above bouquet is "Reflections of Love" and sells for $59.99 at 1-800-Flowers.Com.